At the end of the day, our job as marketers in eCommerce is to turn the execution of our strategies into revenue for our businesses and companies. We’ve lined up some really great email types that you should consider adding or updating in your current eCommerce email marketing strategy.
Campaigns that contain product recommendations but don’t get any clicks on those have an AOV of $44.41. Even if you use them in your emails, you’ll probably want to consider utilizing them even more once you read just how powerful they are at generating revenue.
With Beacon, you can finally track this journey, create tailored retargeting messages and access in-depth analytics to help you figure out the exact ROI generated from your campaigns.
The best way to create personalized emails, improve your customer loyalty, and boost revenue from your email marketing is through email segmentation.
Using a handy little tactic called Email Retargeting, you can bring those distracted people back to your store with cash in hand. Let’s talk a bit about that and how you can use it to boost the ROI from your eCommerce email marketing efforts.
Did you know that nearly 70% of online shoppers abandon their carts during checkout? Learn how to save lost sales and bring back your WooCommerce shoppers.
There’s money in your metrics, and when you measure the right metrics, you can find opportunities that were hidden before and double down on what works.