Slow Sales Pages Kill Conversions...
Say you’re browsing a website online. How long would you wait for the site to load, before giving up and going back to watching videos of cute puppies? If you’re like the average person, you might say: between three to five seconds.
Here are the numbers: 53% of people will leave a mobile page if it takes longer than three seconds to load.
But on the flip side, the average time it takes to fully load the average mobile landing page is 22 seconds.
Uh oh. You can see why this doesn’t work, right?
Want to decrease your page load times, and start converting more website visitors? We recommend using Convertri, which is a landing page builder that can help you craft the fastest landing pages online.
In this blog post, we’ll walk you through how Convertri works, and share how you can connect Convertri to your Sendlane account. Ready? Let’s get started!
What is Convertri?
Now, you’re familiar with landing page builders, and you’ve probably used some of them (Instapage or Unbounce?) in your time.
But Convertri isn't just any landing page builder. It's the ONLY landing page builder with accelerated page technology, so it builds the fastest landing pages on the web.
Now, we won’t get into the specifics of how this technology works -- you just need to know that it helps optimize landing pages, and allows even huge pages to load within three seconds.
Accelerated page technology aside, Convertri also comes with all the features you need to build a kickass landing page. This includes:
- Funnel planner
- Drag and drop page builder
- Mobile editor
- Integrated shopping cart
- Split testing
- Custom scripts
- Unlimited custom domains
- One-click upsells
- Background video
- Free SSL
- Countdown timers
- Bump sells
- Custom CSS and HTML
- Timed element reveal
- Recurring payments
- Pop-ups, lightboxes and conversion bars
Using Convertri to Craft lightning fast landing pages
Yes, Convertri is feature-rich, but don’t let this intimidate you. The platform is intuitive and easy to use, which makes setting up your first landing page a breeze.
To get started, simply head to Convertri’s landing page editor, and choose from their collection of fully customizable, mobile-ready templates.
If you want to set up an entire funnel, Convertri has several pre-built funnels for you to use, including:
- Software funnel
- Free plus shipping funnel (for eCommerce stores)
- Webinar funnel
- Lead gen funnel
- Info funnel
Want to build a standalone page? You can also choose from Convertri’s 200+ templates, categorized by function (Opt-ins, sales letters, thank you pages, and more).
Once that’s done, go ahead and customize the page to achieve the look and feel that you’re going for. You can add new sections, remove the ones you don’t want, extend panels, add elements, and truly make the page your own.
Now, what if you’re switching from another landing page builder, and you want to replicate an existing page with Convertri?
Well, you’ll be glad to know that Convertri comes with a handy Page Importer feature that can clone almost any page on the web. PS: This feature is 100% free to use -- Convertri doesn’t charge you extra, or slap on additional “Concierge fees”.
To recreate your landing page with the Page Importer, here’s what you do:
Step 1: Grab the URL of the page you want to clone, and plug it into the Page Importer.
Step 2: Wait for Convertri to pull in the full page, including text and images.
Step 3: Edit and update the page (optional).
Step 4: Publish the page, and reap the benefits of the huge speed improvements that you get.
How simple is that? ;)
Pro-tips to Help You Set Up ThePerfect Landing Page With Convertri
Cool beans! You now know the basics of how to set up a landing page with Convertri.
In this section, we’ll walk you through some Convertri pro-tips to keep in mind. These tips will help you supercharge your landing pages, and take them to the next level!
1. Funnel Planner
While it’s a lot easier (and faster!) to build a standalone landing page without using Convertri’s funnel planner, we do recommend that you the page builder and funnel planner hand-in-hand.
Now, you might be thinking: Nah, I’m good. I’ve already planned out my funnel in my head, and I know exactly what each page does, and how they all link together.
Alright, fair enough. But consider this: as you execute your campaigns and fine-tune your funnel, your funnel will evolve to become more complex.
And when this happens, it’s highly unlikely that you’ll be able to keep track of it without putting it down on paper (or, well, on a screen).
So, if you haven’t already done so, start using Convertri’s funnel builder! You can click and drag the arrows to connect your different pages and elements, and plan out the entire process of the funnel.
Conversion stats are displayed with every page in your funnel, and this allows you to easily identify which pages are “leaking” the most conversions.
2. Dynamic Text Replacement
Moving on, Convertri also comes with a nifty Dynamic Text Replacement feature that’s a godsend for marketers who run PPC ads.
When it comes to PPC ads, message-matching is important. Basically, regardless of what keyword or phrase your ad contains, you’ll want your landing page header to reflect that EXACT phrase.
Now, if you’re testing out 20 different versions of your PPC ads at once, does this mean you have to create 20 different landing pages?
Nope -- not with Convertri’s Dynamic Text Replacement feature! This feature allows you to automatically adjust your page copy based on the keywords in your ads, so you don’t need to go to the hassle of creating extra pages.
We’re all for anything that cuts down our repetitive, manual work… so this feature is truly a game changer!
3. Background Video
Ready to get your mind blown? Here goes… statistics show that using background video on a website can result in up to 138% increase in conversions.138% -- that’s insane. If you’re getting 100 conversions per day today, you could slap a background video on your site, and potentially boost your conversions to 239 per day.
Now, with Convertri, you don’t need to have any technical skills or HTML knowledge to include a background video on your site. Doing this is a simple two-click process, and takes all of two seconds!
How to Integrate Sendlane With Convertri
Convertri comes with a boatload of integrations, including Sendlane. To connect your Sendlane account with Convertri, check out this step-by-step walkthrough.
Skyrocket Your Conversions WithFaster, Optimized Landing Pages
As marketers, it’s important to work smart, not just work hard.
This means taking advantage of all the “low-hanging fruit” -- ie little tweaks that you can make, that will have a BIG impact on your goals.
Now, what fits the definition of low-hanging fruit differs for different marketers, but if you ask us, we’d say that improving your page load speed definitely falls into this category.
Think about it… if your page is taking too long to load, there’s a 99.9% chance that your conversions aren’t ideal (regardless of how much traffic you drive to your site).
So start building faster, more optimized landing pages with Convertri, and watch as your conversion rate skyrockets!