The 3 Essential Emails to Keep Shoppers Advancing Along Your Sales Funnel
The 3 Essential Emails to Keep Shoppers Advancing Along Your Sales Funnel

At the end of the day, our job as marketers in eCommerce is to turn the execution of our strategies into revenue for our businesses and companies. We’ve lined up some really great email types that you should consider adding or updating in your current eCommerce email marketing strategy.

Product Recommendation Emails: The Key To Unlocking a 369% Boost In Revenue When Done Right
Product Recommendation Emails: The Key To Unlocking a 369% Boost In Revenue When Done Right

Campaigns that contain product recommendations but don’t get any clicks on those have an AOV of $44.41. Even if you use them in your emails, you’ll probably want to consider utilizing them even more once you read just how powerful they are at generating revenue.

Track Your Customer Journey & Send Laser-Targeted Emails With Sendlane Beacon
Track Your Customer Journey & Send Laser-Targeted Emails With Sendlane Beacon

With Beacon, you can finally track this journey, create tailored retargeting messages and access in-depth analytics to help you figure out the exact ROI generated from your campaigns.

10 SMS Marketing Tips for Successful Text Message Campaigns
10 SMS Marketing Tips for Successful Text Message Campaigns

Want to drive more sales with text marketing? We're diving into some useful tips and tricks to help you maximize your SMS marketing success!

5 Emails You Can Send Current Customers to Keep Them Buying
5 Emails You Can Send Current Customers to Keep Them Buying

Turning customers into repeat buyers is the best way to maximize the LTV of your audience. Here are 5 emails you can send to customers to keep them buying!

Sendlane + CartHook - Boost Your AOV with Post-Purchase Upsells and Funnels
Sendlane + CartHook - Boost Your AOV with Post-Purchase Upsells and Funnels

How Segmentation Supercharges Your Email Marketing and The Stats to Prove It
How Segmentation Supercharges Your Email Marketing and The Stats to Prove It

The best way to create personalized emails, improve your customer loyalty, and boost revenue from your email marketing is through email segmentation.

3 Revenue Generating eCommerce Email Marketing Funnels
3 Revenue Generating eCommerce Email Marketing Funnels

3 Email Retargeting Strategies Guaranteed to Win You More Sales
3 Email Retargeting Strategies Guaranteed to Win You More Sales

Using a handy little tactic called Email Retargeting, you can bring those distracted people back to your store with cash in hand. Let’s talk a bit about that and how you can use it to boost the ROI from your eCommerce email marketing efforts.

Tip of The Week: How to Retarget WooCommerce Abandoned Cart Customers & Recover Lost Sales
Tip of The Week: How to Retarget WooCommerce Abandoned Cart Customers & Recover Lost Sales

Did you know that nearly 70% of online shoppers abandon their carts during checkout? Learn how to save lost sales and bring back your WooCommerce shoppers.

Introducing Deep-Data for WooCommerce!
Introducing Deep-Data for WooCommerce!

With this Deep Data integration for WooCommerce, you can now start passing along all the important data from your WooCommerce store back to Sendlane.

Right On Track: 8 Vital eCommerce Email Metrics You Can't Ignore
Right On Track: 8 Vital eCommerce Email Metrics You Can't Ignore

There’s money in your metrics, and when you measure the right metrics, you can find opportunities that were hidden before and double down on what works.

Tip of The Week: How to Use Goals & Conditional Splits to Create Highly Targeted Automations
Tip of The Week: How to Use Goals & Conditional Splits to Create Highly Targeted Automations

In this post, I’ll help you understand what goals and conditional splits are, how they can help you and how to add them to your automation workflow in Sendlane.

Case Study: How Email Marketing Helped Blue Bottle Coffee Build a $700 Million eCommerce Business
Case Study: How Email Marketing Helped Blue Bottle Coffee Build a $700 Million eCommerce Business

From their branding to their customer experience to their email marketing and everything in between. Let's dive into how Blue Bottle Coffee has used email marketing to build their eCommerce empire.

Is Sendlane Affiliate Marketing Friendly? 
Is Sendlane Affiliate Marketing Friendly? 

How does Sendlane support Affiliate Marketing? We’ll break this blog post down to 3 places: Acceptable Industry & Types of Data, Required Practices of an Affiliate Marketer on the Sendlane Platform, and List Hygiene

How to Create a Unique (and Fully Automated) Customer Experience With Email Marketing
How to Create a Unique (and Fully Automated) Customer Experience With Email Marketing

Customer experience, automation, and email marketing are often thought of as two separate things. But in our day and age, they should work together and support each other for the best outcome.

Introducing Sendlane Experiments - Multivariate Testing
Introducing Sendlane Experiments - Multivariate Testing

Today we're excited to introduce our newest data-driven feature, Sendlane Experiments! Take the guesswork out of your email marketing and send highly optimized campaigns.

Customer Education Is The Lead Nurturing Tactic Your Emails Are (Probably) Missing
Customer Education Is The Lead Nurturing Tactic Your Emails Are (Probably) Missing

Sendlane + OneClickUpsell - The Shopify App You Need to Boost Your eCommerce Sales
Sendlane + OneClickUpsell - The Shopify App You Need to Boost Your eCommerce Sales

Integrate Sendlane with this Shopify app to easily create upsell offers without having to worry about losing a customer!

Sendlane's Guide to Email Deliverability in 2020
Sendlane's Guide to Email Deliverability in 2020

Email deliverability has a large impact on your email marketing ROI. This guide will help you improve your email efforts to drive your online business through the year and beyond.

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